EXCLUSIVE: Pineapple Financial Plans AI Push In Restructuring To Boost Growth, $2.5 Million Cost Cuts

Pineapple Financial Inc. (NYSE:PAPL) announced Tuesday an operational reset to lower costs and accelerate growth using artificial intelligence.

The Toronto-based fintech mortgage platform said these changes advance its 2026 Core Mortgage Platform strategy.

The company aims to improve operating leverage and position itself for scalable expansion.

Restructuring Focuses On Cost Reduction

The restructuring combines permanent cost reductions, AI-driven automation, and a technology-powered recruitment initiative for mortgage professionals.

Pineapple said the restructuring will reduce annual operating expenses by more than $2.5 million.

The company has already achieved about $1.33 million in annual savings to date, with this expected to be reflected in its financial run rate by March 31, 2026.

The plan included a workforce realignment that reduced headcount by more than 60% and trimmed spending across software, marketing, and professional services.

These measures have cut the company's monthly cash burn by over 50%.

AI Integration Across Core Operations

Chief Executive Officer Shubha Dasgupta said the strategy centers on replacing manual workflows with artificial intelligence. "We have structurally lowered our operating cost base entering 2026," Dasgupta said.

"This is a disciplined reset of our expenses designed to improve operating leverage and earnings durability. Importantly, these changes reflect the implementation of AI technology to replace legacy functions."

‘With this leaner operating model in place, we are positioned on a clear path toward higher EBITDA margins and near-term breakeven on a cash-flow basis, while maintaining the capacity to scale efficiently as volumes recover," she concluded.

The company has integrated AI tools to automate operational workflows, resulting in quicker processing, enhanced accuracy, and round-the-clock availability for both agent and customer engagement. These improvements enable the platform to operate more efficiently while maintaining capacity for future growth.

AI Recruitment Platform Targets Agent Expansion

Pineapple also launched an AI-enabled recruitment platform that improves efficiency by rapidly matching candidates' qualifications to role requirements, automating outreach, and reducing the time needed to fill positions.

Through this initiative, the company plans to engage more than 40,000 mortgage agents nationwide as it expands its brokerage network and drives future revenue growth.

PAPL Price Action: Pineapple Financial shares were up 0.85% at $0.65 during premarket trading on Tuesday, according to Benzinga Pro data.

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