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VF Corp, Oxford Industries, Gray Television, Steven Madden, and Hyatt Hotels Stocks Trade Down, What You Need To Know

Barchart·03/12/2026 14:48:17
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What Happened?

A number of stocks fell in the afternoon session after the war with Iran pushed oil prices back to US$100 per barrel, fueling fears of a prolonged conflict and its impact on global inflation. 

The price of Brent crude, the international oil benchmark, jumped 8.2% to $99.46 a barrel after briefly crossing the $100 threshold. The escalating conflict worsened worries about a potential blockade of oil production in the Persian Gulf, which could have long-term consequences for the world economy. In response to the geopolitical uncertainty, major stock indices fell, with the S&P 500 and the Nasdaq Composite each dropping over 1%, while the Dow Jones Industrial Average was down more than 500 points. The market volatility signaled investor concern over the potential for a debilitating period of inflation.

The stock market overreacts to news, and big price drops can present good opportunities to buy high-quality stocks.

Among others, the following stocks were impacted:

Zooming In On Hyatt Hotels (H)

Hyatt Hotels’s shares are somewhat volatile and have had 13 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The biggest move we wrote about over the last year was 4 months ago when the stock gained 5.9% on the news that comments from a key Federal Reserve official bolstered hopes for an interest rate cut. New York Federal Reserve President John Williams stated he sees “room for a further adjustment” in the near term, sparking a significant market rally. Following his remarks, the probability of the central bank cutting rates at its December meeting jumped from 39% to over 73%, according to the CME FedWatch tool. This positive sentiment provided relief to markets amid concerns over high valuations, particularly in AI-related stocks.

Hyatt Hotels is down 12.6% since the beginning of the year, and at $144.69 per share, it is trading 15.8% below its 52-week high of $171.84 from February 2026. Investors who bought $1,000 worth of Hyatt Hotels’s shares 5 years ago would now be looking at an investment worth $1,675.

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