A Discounted Cash Flow model projects a company’s future cash flows and then discounts them back to today, so you can compare that estimate with the current share price.
For PepsiCo, the model uses a 2 Stage Free Cash Flow to Equity approach based on cash flow projections. The latest twelve month free cash flow is about $6.9b. Analyst inputs and subsequent extrapolations in this model assume free cash flow reaching around $14.9b by 2030, with intermediate projections between 2026 and 2035 ranging from roughly $10.7b to $18.1b in nominal terms before discounting.
After discounting all those projected cash flows back to today, this model produces an estimated intrinsic value of about $269.35 per share. Compared with a recent share price around $157 in this analysis, that estimate corresponds to a 41.7% discount, which indicates a result from this cash flow based model that is below the model’s calculated value.
Result: UNDERVALUED (per this DCF model)
Our Discounted Cash Flow (DCF) analysis suggests PepsiCo is undervalued by 41.7%. Track this in your watchlist or portfolio, or discover 59 more high quality undervalued stocks.
For a profitable business like PepsiCo, the P/E ratio is a useful way to think about what you are paying for each dollar of earnings, because it anchors the share price to the company’s current profit stream.
What counts as a “normal” P/E often reflects how the market views a company’s growth potential and risk profile. Higher expected growth or lower perceived risk can support a higher multiple, while lower growth or higher risk tend to line up with a lower one.
PepsiCo currently trades on a P/E of 26.05x. That sits above the Beverage industry average of 16.74x and also above the peer group average of 23.61x. To go a step further, Simply Wall St calculates a proprietary “Fair Ratio” of 27.12x, which is the P/E level suggested after accounting for factors such as earnings growth, profit margins, industry, market cap and company specific risks.
This Fair Ratio is more tailored than a simple peer or industry comparison, because it adjusts for PepsiCo’s own characteristics rather than assuming all Beverage companies should trade on the same multiple. With a current P/E of 26.05x versus a Fair Ratio of 27.12x, PepsiCo screens as modestly below that model based reference point.
Result: UNDERVALUED
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Earlier it was mentioned that there is an even better way to understand valuation. Meet Narratives, where you set out your story for PepsiCo, link it to concrete assumptions for future revenue, earnings and margins, and the platform converts that story into a fair value that can be compared with the current share price, all inside Simply Wall St’s Community page used by millions of investors.
At a glance, one PepsiCo Narrative on the platform might focus on flat revenue near US$91b and a fair value of about US$116 per share. Another uses 2% yearly revenue growth and a fair value near US$160. A third ties together higher assumed earnings growth, an 11.6% margin, a future P/E of 23.26x and a fair value around US$171. These examples show how different views on PepsiCo’s mix of health focused drinks, snacks, costs and expansion can translate into very different fair values that update automatically as new news or earnings arrive and help you judge whether the current price lines up with your own Narrative.
For PepsiCo, however, we will make it really easy for you with previews of two leading PepsiCo Narratives:
Fair value in this Narrative: US$160.43 per share
Gap to this fair value: around 2.1% below the Narrative fair value at a recent price of US$157.01
Revenue growth assumption: 2%
Fair value in this Narrative: US$116.35 per share
Gap to this fair value: around 35.0% above the Narrative fair value at a recent price of US$157.01
Revenue growth assumption: 0%
Together, these Narratives show how different assumptions on growth, mix and risk can lead to very different fair values for the same share price, and why anchoring your own view clearly matters before you act.
Do you think there's more to the story for PepsiCo? Head over to our Community to see what others are saying!
This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
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