Lesi Group publishes 2025 annual report

• Lesi Group released its 2025 annual report, showing sharp revenue growth alongside weaker profitability as media rebates fell and pricing concessions increased.
• Mobile advertising solutions remained core business, supported by expanded traffic acquisition and in-house content production, including wider use of generative AI in creative workflows.
• Ad distribution footprint broadened, with direct access to 28 media platforms through relationships with four major technology media publishers in China.
• Management set 2026 priorities around adding more digital media resources, expanding customer coverage in fast-growing mobile ad segments, and rolling out AI tools across content production and delivery optimization.
• Lesi also flagged potential partnerships or investments to build capabilities in areas such as e-commerce live streaming marketing and overseas media platform services.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Lesi Group Ltd. published the original content used to generate this news brief via IIS, the Issuer Information Service operated by the Hong Kong Stock Exchange (HKex) (Ref. ID: HKEX-EPS-20260429-12132351), on April 29, 2026, and is solely responsible for the information contained therein.