Kornit Digital Signs Strategic Partnership With MAS Holdings Via Subsidiary MAS ACME USA To Serve Sustainable Fashion And Apparel Brands

Kornit Digital Ltd. (NASDAQ:KRNT) ("Kornit" or the "Company"), a global pioneer in sustainable, on-demand digital fashion and textile production technologies, signed a strategic partnership with MAS Holdings via subsidiary MAS ACME USA—a holistic, supply chain orchestration hub, located in North America to serve sustainable fashion and apparel brands. The deal will empower MAS customers, retailers, and brands, to quickly realize the vision of data-driven fashion production and become both more sustainable and profitable.

The commercial agreement directly aligns Kornit with MAS Holdings - a global leader in fashion and sportswear apparel manufacturing, delivering end-to-end supply chain orchestration and operational excellence. MAS is the largest apparel technology company in South Asia, collaborating with brands like Victoria's Secret, PVH, Gap, Marks & Spencer, and Nike.

This agreement formalizes the partners' commitment to building a viable production alternative for an industry plagued by overproduction, unplanned markdowns, and supply chain inefficiencies. Uniting Kornit's digital on-demand production prowess with MAS' supply chain excellence and precision data diagnostics allows brands to avoid missing sales, respond with weekly, US production runs to optimize inventory levels at retail, all while minimizing waste, maximizing full-price sell-through, and freeing up working capital.